Increase Performance
Investigate improvements in strength or durability with a well-known product to see what generative design can do. Or choose a problematic one to see if generative design can find a better solution.

Increase Productivity
Get a sense of how many options generative design can produce by using parameters from a recently completed project, a particularly challenging project, or a new project.

Reduce Costs
Explore potential cost reductions by allowing generative design to iterate on a completed design with will-understood costs. You can also try a project with the potential for part consolidation or one that can be manufactured with a variety of methods.